THE EMPLOYMENT ACT 1955 (Including Approved Amendments 2021)
October 7, 2020
EMPLOYMENT ACT 1955 (Amendments 2022)
October 13, 2022
Course Facilitator:
Kelly Chong
Course overview
This course will take the participants from social zero to social hero using the proactive and practical approach, giving learners a great grounding and the skill set required to enter the world of social media.
The focus is on Social Media Marketing which covers Facebook marketing, Instagram marketing, LinkedIn marketing, YouTube & TikTok marketing including layout and content creation.
Participants will learn how to create highly optimised and high quality paid ads on all Social Media platforms.
Course outline
MODULE 01 MARKETING FUNDAMENTAL
- Strategic Marketing Approach
- Setting Digital Marketing Goal
- How To Build Sales Funnel
- How To Create Powerful Content
MODULE 02 FACEBOOK MARKETING
- Social Listening & Market Analysis
- Facebook Page Optimization
- Facebook Varieties Ads Campaign Strategies
- High Conversion Landing Page
MODULE 03 INSTAGRAM MARKETING
- Increase Follower With IG Story
- Follower Analytic
- Hashtag Analytic
MODULE 04 LINKEDIN MARKETING
- LinkedIn Business Branding Profile
- Curation of LinkedIn Content and Optimization
- Increase Connection (Zero Cost)
MODULE 05 YOUTUBE MARKETING
- Create video content with Free APPs
- Video Content Analytics
- Video Tags Creation
- Creative Thumbnail that converts
MODULE 06 TIKTOK MARKETING
- TikTok Marketing For Business
- Content Creation Case Study
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