Sun Tzu’s Art of Winning Strategy In Property Sales & Negotiation For Real Estate Consultants
[3 CPD hours approved from LPPEH]
Hartamas Training Centre
Level 13, Block A, Menara Prima, Jalan PJU 1/37, Dataran Prima, 47301, Petaling Jaya, Selangor Darul Ehsan.
Speaker
Mr. Casey Tee
International Property Negotiation & Sales Master Trainer,
Focus Training And Consulting
Seminar Introduction
Will your sales team be ready for the new responsibilities, competition and challenges of challenging real estate market? Will your sales & marketing team earn the respect from customers? The answers lie in how the sales consultant goes about building relation, presenting and closing the sales.
Today’s real estate sales & marketing consultants are required to create a positive working climate, make quality decisions, demonstrate effective skills in handling a wide variety of human problems, manage time, set priorities and meet the sales target.
Common sense will help your sales & marketing consultant somewhat in becoming good sales & marketing consultant. However, to make a really successful sales & marketing consultant, one needs the kind of knowledge and skills that Sun Tzu’s Art of War provides.
Sun Tzu’s Art of War offers the most comprehensive and effective way to manage a team in the Malaysian environment. The leadership and management principles of Sun Tzu’s Art of War are well received by the world.
Sun Tzu’s Art of War is the oldest and most well-known military manual in the world. Politicians, military experts and businessmen throughout history have all regarded Sun Tzu’s Art of War as an important source of wisdom and their secret weapon for victory.
Today, we have witnessed how the application of Sun Tzu’s principles have expanded beyond the battlefield into everyday life. Its influence is felt not only in military and state administration, but also in business, public relations, sales, marketing, corporate strategies, diplomacy and even sports.
Seminar Outline
Module 1: Introduction to Sun Tzu
- Who is Sun Tzu and Why Learn Sun Tzu?
Module 2: The Relevance of Sun Tzu to Modern Selling & Negotiation
- Why Business is Warfare?
- Sun Tzu’s Methodology
Module 3: Master The 4 Steps of Sun Tzu’s Consultative Sales Process & Negotiation Strategy in Real Estate
- The 4 Steps Sales Process
- Why 4 Steps?
- How to Use the 4 Steps?
- The Components in Each Step for Negotiation
Module 4: Mastering The Sun Tzu’s Most Famous Building Trust Skills
- The Sun Tzu’s Art of Building Trust (Wisdom /Integrity /Benevolence / Bravery / Discipline)
- How to Apply the Elements of Trust Building
- Apply the 4 Elements
Module 5: Master The 孔 明 Kong Ming / Zhu Ker Liang’s Discovery Skills (Diagnosis Techniques)
- The Steps in Sales Diagnosis Based on Kong Ming
- Why Consultants Never Perform Discovery Skills
- How To Use the Steps in Questioning & Listening
Module 6: Mastering The Sun Tzu ‘S Skills to Analyse Needs
- The Needs of a Client
- How To Analyse Client’s Present and Future Needs?
Module 7: Master The Ancient Famous Presentation Skills (Advocating Techniques)
- The Steps in Sales Presentation
- What Are the Areas to Pay Attention?
- How to Present Effectively?
- Role-Play the Presentation Skills