
This event has passed.
Smarter AI Content Creation for Real Estate Agents
[5 CPD Hours Approved by LPPEH]

Date & Time:
29 April 2025 (Tuesday)
10:00 am
-
4:30 pm
Venue:
Hartamas Training Centre
Level 13, Block A, Menara Prima, Jalan PJU 1/37, Dataran Prima, 47301, Petaling Jaya, Selangor Darul Ehsan.
Speaker
Ms. Christina Edward
Senior Marketing Manager
Hartamas Real Estate
Seminar Outline
Module 1: Introduction to AI in Real Estate Content Creation
- Understanding AI and its role in real estate marketing
- Key benefits of using AI in real estate content creation
- Overview of AI tools for real estate content generation
- Ethical considerations in AI-driven real estate content
Module 2: Text Generation with GPT for Real Estate
- Introduction to GPT-based models
- How to generate creative, engaging written content for property listings and blogs
- Best practices for using AI in writing without compromising authenticity
Module 3: Visual Content Creation with AI for Real Estate
- Overview of AI-powered design tools
- How to create images, graphics and illustrations for property marketing
- Integrating AI in branding and social media visuals for real estate
Module 4: Video Content Generation with AI for Real Estate
- Introduction to AI in video production
- Creating video scripts, voiceovers and animations for property tours and testimonials
Module 5: Personalisation, Targeting and AI Content Strategy
- How AI personalises content for different real estate audiences
- Using AI for segmenting and targeting specific demographics in real estate
- Crafting personalised messages and offers with AI tools
- Developing a workflow that integrates AI tools for real estate content creation