Future-Proofing Property Marketing: Unleashing AI for Personal Branding and Lead Generation
[5 CPD hours applied from LPPEH]
Date & Time:
Venue:
Hartamas Training Centre
Level 13, Block A, Menara Prima, Jalan PJU 1/37, Dataran Prima, 47301, Petaling Jaya, Selangor Darul Ehsan.
Speaker
Ms. Kelly Chong
Digital Marketing Consultant
KelC Creative Digital Marketing Training & Agency
Seminar Outline
Session 1: Welcome and Introduction to AI in Property Marketing
- Understanding the role of AI in modern marketing
- Key trends shaping the property market through AI
- Overview of AI tools for property marketing
Session 2: Building a Strong Personal Brand with AI
- Defining personal branding in the property market
- Creating authentic and impactful content using AI tools
- Enhancing your online presence through AI-driven platforms
Session 3: AI-Powered Lead Generation Strategies
- Leveraging AI to identify and segment target audiences
- Automating customer engagement using chatbots
- Predicting buyer preferences and behaviour with AI analytics
Session 4: Content Creation and Management for Property Negotiators
- Crafting attention-grabbing visuals and videos with AI
- Automating content posting for consistent branding
- Measuring the ROI of AI-driven marketing campaigns
Session 5: Wrap-Up and Next Steps
- Recap of key takeaways
- Practical steps to implement AI strategies in your marketing
- Resources for continued learning and growth
[Image source: Freepik]