« All Events

Close More Deals: How Your Brand Becomes Your Best Sales Tool

[5 CPD hours Applied For From LPEPH]

Date & Time:
19 May 2026 (Tuesday)
10:00 am - 4:30 pm
Venue:

Hartamas Training Centre
Level 13, Block A, Menara Prima, Jalan PJU 1/37, Dataran Prima, 47301, Petaling Jaya, Selangor Darul Ehsan.

Price per pax
Early Bird Fee (valid until 30 April 2026)
RM399.00
RM379.00
Group Package: RM359.00 per pax (Minimum 3 Pax) (valid until 30 April 2026)

Note:

  1. Registration is on a first-come, first-served basis. Seats are confirmed only upon successful registration and payment.
  2. For non-attendance or withdrawals made within 7 days prior to the event, a 50% refund only will be issued.
  3. The organizer reserves the right to refuse entry to any person for reasons deemed appropriate.
  4. In the event of cancellation or postponement of the seminar, participants will be notified and offered a full refund of the amount paid.
  5. No electronic recording equipment is allowed. Exceptions may apply for authorized media personnel.
Speaker

Ms. Stephanie Lam
Chief Marketing Officer
Talk To Your CMO Sdn Bhd

Seminar Outline

Module 1 – Why Branding Wins in Real Estate (Mindset & Awareness)

  • Understanding buyer psychology in the digital age.
  • The difference between high-trust vs. low-trust digital presence.
  • Reflection & Discussion: Assessing current brand positioning.

Module 2 – Building a Trust-First Profile (Digital Foundations)

  • Introduction to the Trust Triangle framework (credibility, authenticity, consistency).
  • Key platforms for real estate professionals.
  • Guided Exercise: Live improvement of one digital profile under trainer direction.

Module 3 – Content Strategy for Trust & Conversion (The Framework)

  • The 4 Content Pillars every agent needs to establish authority and connection.
  • The 3C Framework for content planning (Clarity, Consistency, Conversion).
  • Workshop: Design a 7-day content plan guided by the frameworks.

Module 4 – From Brand to Pipeline (Relationship Nurturing)

  • Branding as a lead conversion pipeline.
  • Ethical use of content broadcasting and nurturing tools.
  • Practical Exercise: Design a short nurture sequence to move leads closer to decision.

Module 5 – Action Plan & Brand Story Pitch (Integration & Practice)

  • Present a 60-second Brand Story Pitch to the group.
  • Refine your brand’s clarity, memorability and trustworthiness.
  • Get a checklist and a 30-day roadmap to enhance visibility and drive growth.
Share this on: