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DTSTART;TZID=Asia/Kuala_Lumpur:20250923T100000
DTEND;TZID=Asia/Kuala_Lumpur:20250923T163000
DTSTAMP:20260313T070639
CREATED:20250804T084153Z
LAST-MODIFIED:20250922T020202Z
UID:4240-1758621600-1758645000@hartamasacademy.com
SUMMARY:Facebook Marketing Mastery for Property Sales
DESCRIPTION:« All Events\n 				\n				\n				\n				\n					This event has passed. \n				\n				\n				\n				\n					\n	Facebook Marketing Mastery for Property Sales				\n				\n				\n				\n									[5 CPD Hours Approved by LPPEH] 								\n				\n		\n					\n				\n				\n					\n	\n				\n				\n		\n				\n				\n									Date & Time:								\n				\n				\n				\n					\n		\n			23 September 2025 (Tuesday)\n\n		\n\n\n	\n				\n				\n				\n				\n					\n		\n		\n\n\n10:00 am\n\n		\n\n\n\n	\n	  -  \n\n4:30 pm\n\n\n\n	\n				\n				\n				\n				\n									Venue:								\n				\n				\n				\n									Hartamas Training CentreLevel 13\, Block A\, Menara Prima\, Jalan PJU 1/37\, Dataran Prima\, 47301\, Petaling Jaya\, Selangor Darul Ehsan. 								\n				\n				\n				\n							\n			\n		\n						\n				\n				\n					\n				\n				\n				\n					Speaker				\n				\n				\n				\n									Ms. Christina EdwardSenior Marketing ManagerHartamas Real Estate 								\n				\n				\n				\n					Seminar Overview				\n				\n				\n				\n									This seminar is designed to help real estate agents master the foundations of Facebook marketing from understanding how the platform works\, to crafting engaging property content\, running ads that generate quality leads and analysing campaign performance. Whether you’re promoting new listings\, building your personal brand or looking to boost visibility\, this session equips you with practical tools and strategies to attract buyers\, sellers and investors on Facebook. 								\n				\n				\n				\n					Seminar Outline				\n				\n				\n				\n									Module 1: Facebook Marketing for Real Estate  Why Facebook is still powerful for property marketingOrganic vs Paid strategies and when to use bothPage vs Profile vs Group vs Marketplace\, which one suits real estateKey features to use: Stories\, Reels\, Live ToursBuilding trust through your personal brandModule 2: Know Your Ideal Client  Who are you marketing to? (First-home buyers\, upgraders\, investors\, renters)Mapping out the client journey from interest to viewing to purchaseCommon questions & pain points from potential buyers/sellersBuilding your brand voice (professional\, helpful\, relatable)Module 3: Content That Sells Without Being Salesy  Content ideas for agents (listings\, tips\, testimonials\, area guides\, behind-the-scenes)Caption frameworks (AIDA\, PAS\, storytelling for real estate)Best practices for photo & video (mobile-friendly)Posting frequency and algorithm tipsUsing Creator Studio / Meta Business Suite for planningModule 4: Setting Up Facebook Ads for Leads  Ads objectives\, which to choose for leads\, traffic\, engagementBuilding campaigns\, step-by-step (Campaign > Ad Set > Ad)Targeting: location-based\, interest\, retargeting\, custom audiencesAds creatives\, what works for property ads (images\, videos\, copy)Setting budget & placementsModule 5: Tracking Results & Optimising Leads  Reading ads reports\, which metrics is important (CPM\, CTR\, CPL\, ROAS)Common reasons why ads fail and how to fix themA/B testing for real estate ads (images\, targeting\, copy)What to do after you get the lead (follow-up tips)								\n				\n				\n				\n							\n			\n						\n		\n						\n				\n				\n				\n									[Image source: Image by pikisuperstar on Freepik] 								\n				\n				\n						\n					\n			\n						\n				\n					\n	\n		\n\n	\n	Add to calendar	\n		\n	\n\n		\n			\n									\n	Google Calendar\n\n									\n	iCalendar\n\n									\n	Outlook 365\n\n									\n	Outlook Live\n\n							\n		\n\n		\n	\n\n				\n				\n					\n		\n					\n		\n				\n						\n					\n			\n						\n				\n					\n	\n		\n\n				Sell Like a Strategist: Master the Property Game with Influence\, Mindset & Closing Power	\n\n\n		\n	\n		Residential Real Estate Transactions: From Contract to Completion
URL:https://hartamasacademy.com/event/facebook-marketing-mastery-for-property-sales/
LOCATION:Hartamas Training Centre\, Level 13\, Block A\, Menara Prima\, Jalan PJU 1/37\, Dataran Prima\, Petaling Jaya\, Selangor\, 47301\, Malaysia
CATEGORIES:Continuous Professional Development (CPD) Seminar,HRD Corp Claimable Programmes
ATTACH;FMTTYPE=image/jpeg:https://hartamasacademy.com/wp-content/uploads/2025/08/facebook-marketing-1.jpg
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